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  One of the newest additions to your promotion toolbox is video marketing. Maybe you still have your doubts. Is the use of videos to promote your business really worth considering? Do you have enough resources in your marketing to create and use video content? The answer is straightforward: yes, it is worth it. Not just because everyone does it, but because video is one of the most versatile and profitable tools out there for digital marketing. Here are 8 reasons why, right now, you should use video marketing . Why Videos a great source? Video is a flexible and entertaining medium of content that not only gives us a real-life image of what is going on; various platforms are also easy to share. Consumers like it because it's simple to absorb, fun and engaging, and marketers like it because across several channels it can offer a potentially enormous return on investment ( ROI). For anyone with internet access, video is also very accessible, both to watch and to produce. Whil...

  The continuing pandemic of COVID-19 has affected everything from personal life to industry. People are locked in their homes, businesses are being shut down, and the economy is slowing down. In the current situation, because advertisers have stopped advertising in print, and due to lock-in reasons, outdoor advertising agencies have not made any new allocations, it is difficult for companies to promote their own   business . While the COVID-19 epidemic in the conventional form of marketing is responsible for this decline, the uses of   web content ,   social media , etc. have grown considerably due to people trapped at home. Digital marketing  has seen a huge rise in the last few years, and has become something companies cannot neglect. Regardless of the service offered and the size of the business, digital marketing has become the hourly necessity for businesses to sell their products and services. The current COVID-19 outbreak has, however, perturbed the way ...